Discrepency in thoght increases gap between GenX and GenY Leaders

Bangalore: Discrepancies in thought process between two generations is something very usual. The generation gap can also be seen in the corporate scenario between the aged managers and the new age managers. This is a reason enough to broaden the gap between the two generations. Based on a survey with over 3600 graduate and undergraduate students worldwide, IBM had released Global Student Study 2010, which compares side by side the value system, mindset, and management style of future leaders with those of current generation CEOs, blogged Navi Radjou, Jaideep Prabhu, Prasad Kaipa, Simone Ahuja in the Harvard Business Review.



The student study reveals a deep discrepancy between these future leaders' view of the world and that of present CEOs. Indeed, twice as many students as CEOs say that globalization and "environmental issues," will have a significant impact on organizations of the future, if they converge. In particular, those students who believe that economic power is shifting from developed to emerging economies are much more likely to expect a major impact of sustainability issues.

For the future leaders the rapid growth in emerging nations like India and China and continued high consumption in developed countries will soon deplete natural resources like water and energy, creating global resource scarcity. While 65 percent of students believe that scarcity of resources will significantly impact organizations in coming years, only 29 percent of current CEOs believe so. To win in an increasingly resource constrained world, firms must embrace a sustainable growth strategy called More for Less for More, which delivers more experiential value to more people for less economic and environmental cost. This is what it was analysed in the survey.

71 percent of CEOs worldwide who are unworried about scarcity seem to adhere to the old "more for more" paradigm, it means charging customers more money for more resource consuming products and services. But this anachronistic model is doomed to fail as frugal and eco-friendly consumers and the value-conscious Generation Y employees eschew "more for more"-minded firms in favor of companies which embody the more for less for more principle.
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